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Lead Product Designer

Background Context

Before I took over as Lead Product Designer, PathBuilder lacked structure—wireframes were created without grids or documentation, and no user testing was conducted. Collaboration between the client and company led to missteps, with missing flows and unclear interactions. My goal? Transform PathBuilder into an intuitive, easy-to-use career pathway database, eliminating the need for spreadsheets.

Timeline

February 2022 -

June 2024

Team

Jael Williams

Branding/UX Designer

Lauryn Goodlett

UX Designer

Bethany Smith

UX Designer

Skills

Documentation

Visual Design (UX/UI)

Problem-solving

Communication

Ideation

Data mapping

Dev. Management

Subject Matter

Higher Education

Technology

Career Advancement

Toolkit

Figma

Jira

Adobe XD (migration)

Initial product images

Refined product + features

Opportunity + Solution

Give new life to a complex technical product using Figma instead of Adobe XD, and create new integrations to sell to clients.

Main Story

2015-2017

Purpose

PathBuilder is a Career Advancement SaaS product serving B2B and B2C clients.

About

Pathway: a way that constitutes or serves as a path, a way of achieving a specified result; a course of action.​

 

In a typical case for PathBuilder clients, Career Pathways are used by organizations to help employees outline their career trajectory, upskill, or change careers. Career data is very technical, changes from industry to organization; and is updated manually. PathBuilder aims to solve these issues by introducing a new way to create, save, and share jobs and career paths.

 

A simple, colorful interface guides the user - a company, an organization, a “boss” - through the platform. There are several integrations available within the platform that allows the user to embed their data wherever they choose!

 

Once a pathway is created, it’s ready to be viewed by the end-user - an employee, a worker, a prospective candidate. The goal of the end user is to explore the jobs within the pathway, which includes information such as salary, location, years of experience, and even required training.

Responsibilities

  • UI design

  • UX design

  • Prototype functional user flows

  • Oversee development

  • Create documentation

  • Maintain design system

  • Test in production and development

  • Re-brand the product with more personality and energy

Features

  • API integrations

  • Customizable user interface​

  • Configurable iFrame​

pb main story

for consumers

CONTACT
t. 804.803.2906
EXPERIENCE
PROJECTS
PathBuilder
Delinquente Wine Co.
Flexent
StarTalk
ROLES
Lead Product Designer
Freelance Web Experience Designer
Freelance Experience Web Designer
Project Manager + UX/UI Designer
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